Sac Metro Air District incentive program recipients are required to brand and promote projects to help ensure that Air District programs are widely recognized as a regional resource for advancing clean air and climate resilience goals.
The toolkit and associated resources are provided to help grantees meet branding and promotion requirements. The toolkit provides guidance and templates for project photos, testimonials, social media posts, newsletters, website posts, news releases, and events.
Incentive Branding and Promotions Toolkit (PDF)
All on-road vehicles must be branded with the Sac Metro Air District's wordmark. Use of the Air District’s name, logo, and wordmark must adhere to the District's Brand Guidelines.
Sac Metro Air District Stacked Wordmarks: Full Color, White, Black
Sac Metro Air District Horizontal Wordmarks: Full Color, White, Black
District-approved decals for off-road vehicles and equipment are provided at the time of inspection by your project manager.
Projects that also receive funding from California Climate Investments (CCI) must adhere to CCI's Media and Communications Guidelines.
California Climate Investments (CCI) is the umbrella brand for all programs funded by Cap-and-Trade dollars. The State of California developed the brand to emphasize the importance of the Cap-and-Trade program as an essential piece of California's climate portfolio that generates revenue to invest in clean technologies and reduce pollution, particularly in the state's most disadvantaged communities.